Video Downloads Open Doors to New Content Models

"At first glance, the sales figures for iTunes video downloads seem like another nail in the coffin of broadcast television. If we can get television content online, on demand, whenever we want it, how will networks convince us to tune in on their schedules? For that matter, how can they be certain we'll tune in at all?"

Our media analyst Ivan Askwith thinks video downloads are more of a midwife than a mortician, paving way for entirely new models. Read his Slate article for details.
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